Wear Gales Email Copywriting

Brand
Wear Gales

Roles
Copywriting | Email Marketing Copywriting

The Who/What/Why
While working as Associate Creative Director for Night Market we won the email marketing creative work for Wear Gales, a therapeutic shoe brand looking to reach a wider audience. In leading my team to tackle this creative ask, we pitched a brand new look and feel for their email marketing campaigns including more captivating copy, flashier, brighter imagery and more. This work coincided with the launch of two big campaigns for the brand. The first being their Pro Line shoe and the second being a massive celebrity collaboration with Nurse Blake.